I created content for TikTok and Instagram to communicate information about water science and water quality to Hydroviv's audiences on social media in an engaging and easily understandable way. I created Hydroviv's TikTok account and built a following on the app over my three-month internship while tracking engagement data to inform decisions about content production. I also initiated the practice of utilizing Instagram Reels as another channelĀ of content production to reach a wider audience on Instagram.